ITM 2027 - Invitation to participate in the Export Business Management educational program

Employees in the export departments of small and medium-sized companies who want to progress personally and professionally in the field of international business and actively contribute to the successful expansion of their company's operations into new foreign markets are invited to participate in the program.

To date, 263 participants from Slovenian companies have taken part in the ITM program, and they have expressed their satisfaction in post-participation surveys. You can check their opinions at this link .

Participants in the ITM program gain:

• export plan and individual advice on its preparation,
• sales presentation,
• practical knowledge in key areas of international business,
• information about innovations and trends in the design of export activities,
• greater confidence in business communication in a foreign language,
• opportunities for professional growth,
• new business acquaintances,
• internationally recognized diploma from IATTO (International Association of Trade Training Organisations).

Program presentation

The ITM program is conducted in English and combines academic and practical training. It is delivered in the form of a series of 'Passport2Export' workshops and five international seminars with internationally recognized foreign experts and consultants.

As part of the Passport2Export workshops, participants analyze their company's current strategy and vision and motives for exporting, define export products or services, customers, potential markets, forms of entry into selected foreign markets, necessary activities, business digitalization, financial resources, and on this basis prepare a detailed export plan , to which they add a sales presentation of the company , prepared according to current global guidelines.

The combination of both is an excellent basis for a well-thought-out and effective company presence in foreign markets. The individual approach enabled by the size of the group is further enhanced by individual consultations and group workshops with consultants , in which participants focus solely on the example of their own company.

At international seminars, participants acquire knowledge and skills in the field of international business with an emphasis on market research, international marketing strategies, corporate culture and intercultural differences, implementing changes in companies, and sales and negotiation skills.

Internationally recognized foreign experts and consultants will share their knowledge, experience, and advice with participants in the ITM 2027 program:

• Jean Sutton , a market research expert and owner of a London-based market research company,
• Dr. Fons Trompenaars , a world-renowned expert in the field of cross-cultural differences, inducted into the 'Thinkers50 Hall of Fame' in 2017 among the 7 most influential people in the field of global management development,
• Dr. Albert. A. Anghern , award-winning author of educational applications in the field of introducing changes in companies and digitalizing business,
• Dr. Waldemar Pförtsch , German professor, consultant and author of numerous manuals in the field of international marketing strategies and B2B marketing,
• Jos Velthuis , an internationally renowned Dutch sales and negotiation skills trainer,
• Markus Jonsson and Martina Vazzoler , experts and consultants for business internationalization.

Seminars and workshops will be held live at locations in Ljubljana and Sweden (according to the program). Individual meetings and group workshops will be held online.

The ITM 2027 program will run from March to November 2027 for a total of 22 days .

Registration and additional information: https://www.izvoznookno.si/ .

To learn more, watch the videos below from the introductory webinars of previous generations . The organizers and lecturers introduced themselves, and some participants of previous ITM generations also shared their experiences:

• Recording of the webinar for ITM 2023

• Recording of the webinar for ITM 2024